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Thursday, June 23, 2011

Digital is an earner for Barnes & Noble

It must feel hard to have to court buyers, when investments are just starting to pay off

Jeffrey A Trachtenberg reports in the Wall Street Journal that B&N saw its digital strategy start to pay off in the fourth tax quarter, with good gains in the eReader and eBook sales figures.

The B&N webiste sold three times as many eBooks as print books over that period.

The nation's largest bookstore chain is the target of a takeover bid by Liberty Media Corp..  Investing in the digital revolution was a significant factor in its current financial woes, so it is ironic that the figures are showing such improvement at this stage.

Liberty has bid $17 a share, but is still going over the balance books.

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